Cristiano Ronaldo has set the internet agog with some new photos of himself without his shirt to promote an underwear collection.
Cristiano Ronaldo has left fans lost for words after posing for a campaign shoot.
The gym-loving footballer has stripped off to promote his new SS18 underwear collection.
Modelling the boxers himself, Ronaldo can be seen relaxing around his home in a range of comprising positions.
Turning up his s*x appeal to 100, the 33-year-old flashes his six pack and pearly whites in the shots.
However, despite having abs most men would kill for, it wasn't his torso that was demanding attention.
Ronaldo's boxers sported a rather impressive bulge.
And we're not just talking a slight impression, no the material looked like it was battling to keep his tackle in check.
Chatting about the release, Ronaldo said: "Underwear is the foundation to any outfit, so it's important to wear quality, premium styles that make you both look and feel good.
"My CR7 Underwear Luxury Lifestyle campaign showcases the collection in a more intimate way than ever before."
The sporting legend added: "Since underwear is so personal, I wanted to bring a more personal element to the campaign, which shows me relaxing at home. Downtime in itself is a luxury!"
David Beckham was forced to deny he needed extra padding below the belt when he stripped off for his ionic Giorgio Armani underwear campaign in 2008.
Speaking about the rumours after James Corden recreated the shoot, Golden Balls said: "I've never, ever done a James and padded out my pants, or shoved socks down there.
"I've never had to for any of the photoshoots I've done because, hopefully, I don't need to."
Teasing fans he added: "Well, let's just say I've been told I don't need any help in that department. I think I'm pretty OK."